Marketing Books, Documents, and Lectures

Title	Year	Description
Entrepreneurial Marketing	2002	This course clarifies key marketing concepts, methods, and strategic issues relevant for start-up and early-stage entrepreneurs.
Introduction to Marketing	2005	This course is an introduction to the theory and application of marketing. Marketing topics covered include Customer needs, Company skills, Competition, Collaborators, and Context in marketing and product development (5C's).
Marketing	1999	A concise and well put together introduction to marketing.
Marketing 101: The Fundamentals		A slide narrated slide deck that gently introduces marketing concepts.
Marketing information & communications technology (ICT)	2006	This article is about marketing information and communication technology products and services.
Principles Of Marketing		A brief introduction to marketing, in a wiki format
Principles of Modern Marketing	2010	This is an academic course that is intended for college-level business and management studies.
Principles of Marketing Tutorials		Tutorials that focus on the key concepts and functions that are common to most marketing situations.
QuickMBA Marketing		A concise set of notes, pointers, tutorials, etc. revolved around marketing topics.